Since the global financial crisis, the economic slowdown and the industries have been affected to varying degrees, including the plastics industry and related manufacturing enterprises. To survive, enterprises have to contend with adversity and to break-through by diversifying the sales channels, expanding customer base and improving the product specification and technology. Ms Ada Leung, Project Director of Adsale Exhibition Services Ltd, the Organizer of Chinaplas 2009 (The 23rd International Exhibition on Plastics and Rubber Industries) expressed,"During economic slowdown, only strong enterprises can survive, therefore, the Organizer, exhibitors and the buyers need to grasp the opportunities to strengthen their business and prepare for the next golden opportunity. Despite of the financial tsunami, the Organizer of Chinaplas did not reduce the show's resources. On the contrary, doubled resources has been invested in the visitor promotion plan to ensure the high quality of the show, so that both exhibitors and buyers can make use of Chinaplas as an effective sourcing platform to look for business opportunities."

Intensive Promotion to Attract Global Professional Visitors
Chinaplas 2009 will again rotate back to Guangzhou, PR China from May 18-21, 2009 at China Import and Export Fair Pazhou Complex. The Organizer not only concerns the exhibitor recruitment, but also pays great attention to visitor promotion. Despite of the global economic slowdown, the Organizer determines to invest a huge amount of resources to launch both above and below the line promotion campaigns, including placement of year-round advertisements and editorials in over 200 trade magazines and mass media, banner advertisements in nearly 100 local and overseas trade websites as well as TV commercials at the prime time of renowned TV channels. All these aiming at expanding the database of professional visitors and to strengthening the brand of Chinaplas.

Besides, the Organizer also takes initiative in cooperating with different authoritative organizations and media in China and participating in conferences and related events of different user industries to promote Chinaplas. Furthermore, to increase the professionalism of the show, the Organizer launches "VIP Buyer Program" for large-scale enterprises, including free accommodations, free admission, and complimentary copy of show catalogue, etc. Through these promotion channels and networking activities, Chinaplas 2009 will definitely attract real buyers and construct a professional sourcing platform.

For overseas visitor promotion, the Organizer participated in some international plastics and rubber trade shows in Taiwan, Japan and Turkey. Chinaplas will also demonstrate her presence in the trade fairs in Saudi Arabia, Russia and India. Moreover, to facilitate overseas visitors to attend Chinaplas in Guangzhou, the Organizer recruits many travel agents in UK, Turkey, Pakistan, Thailand, Malaysia, Indonesia, India, Finland and Hong Kong, etc to offer visitors one-stop itinerary planning services.

New Show Scale Record with Over 1,900 Renowned Exhibitors
Chinaplas 2009 will break the scale record to 140,000 sqm, increase 37% comparing with Chinaplas 2007 in Guangzhou. Moreover, there will be over 1,900 exhibitors from over 30 countries and regions to showcase a wide array of raw materials, advanced machines and offer an effective product solution to the visitors.

According to the Organizer's announcement made in Nov 2008, it was reported that over 50 countries and regions' trade visitors have already pre-registered at <www.ChinaplasOnline.com . It is anticipated that the show will attract over 74,000 local and overseas trade visitors, together with the buyer groups from different user industries, including China Electronic Chamber of Commerce, China Electrical Equipment Industrial Association, Shenzhen Electronic Chamber of Commerce, Guangdong Chamber of Commerce packaging industry, Dongguan Food Industry Association, Shantou Plastics Association, Shenzhen Plastics and Rubber Association, etc. Besides, Chinaplas 2009's concurrent events will include "Cross-strait Plastics Industry Summit" and "Plastics Building Materials Pavilion". In the pavilion, new housing mockup and the complimentary products from exhibitors will be displayed so as to provide more high quality plastics building materials for the buyers.

Mission to Build the Most Professional Plastics and Rubber Event
Being Asia's No.1 and the world's No. 3 plastics and rubber trade fair, Chinaplas continues to undertake the mission which is to construct a highly effective business exchange and sourcing platform for the plastics and rubber as well as related user industries, so that exhibitors can achieve the most fruitful result in the show with limited resources and budget whereas visitors can get all-round market update and effective product solutions.

Chinaplas 2009 is organized by Adsale Exhibition Services Ltd., co-organized by China National Light Industry Council - China Plastics Processing Industry Association, China Foreign Trade Centre (Group), China Plastic Machine Industry Association, Messe Dusseldorf China Ltd., Guangdong Plastics Industry Association, Shanghai Society of Plastics Industry and Beijing Yazhan Exhibition Services Ltd. The fair is also well supported by enormous overseas and Chinese trade associations in the plastics and rubber industries.

Visitors pre-register at www.ChinaplasOnline.com will enjoy free admission (waive RMB 20 admission fee) and other fabulous benefits. For more show information, please visit the official website www.ChinaplasOnline.com .


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Issued by Adsale Exhibition Services Ltd.
For media enquiry, please contact:
Hongkong: Ms Iris Ho / Ms Helen Chan
Marketing Communications Department
Tel: (852) 2516 3374 / 2516 3395
Fax: (852) 2516 5024
Email: publicity@adsale.com.hk

Shenzhen: Ms.Eileen Wang
Tel:(755) 8826 5640
Fax:(755) 8232 6252
Email: vispro@sz.adsale.com.hk