L’Oréal partner to offset plastic footprint
Publish date: 2024-03-06
L’Oréal Group, Clichy, France, has partnered with Philippines-based Plastic Credit Exchange (PCX), a producer responsibility organization that offers plastic credits to companies to offset their carbon footprints. Through this partnership, L’Oréal will recover, sort and recycle plastic equivalent to 100 percent of its yearly plastic footprint volume in the Philippines starting in 2023, PCX says.
L’Oréal will be one of five companies working with PCX that has pledged to recycle 100 percent of its yearly plastic scrap volume in the Philippines, PCX adds.
“As the world’s first fully integrated plastic offset program, we are inspired by the strides that the Philippine government and the participating companies are taking together,” PCX Founder Nanette Medved-Po says. “Tackling plastic waste is an important issue, and we’re pleased that L’Oréal has gone above and beyond requirements to address the plastic pollution challenge in the Philippines with urgency.”
As part of its L’Oréal for the Future program, the company says it has evaluated all products using multicriteria lifecycle analysis to reduce impact on the environment since 2017. In 2022, 78 percent of polyethylene terephthalate (PET) used by the company worldwide was made from recycled plastic, and by 2030 L’Oréal aims to reduce the amount of packaging used in its products by 20 percent compared to 2019. L’Oréal says it was the first beauty company to roll out the Green Parcel Program in the Philippines, an initiative to reduce plastic use in the fulfilment process.
L’Oréal will be one of five companies working with PCX that has pledged to recycle 100 percent of its yearly plastic scrap volume in the Philippines, PCX adds.
“As the world’s first fully integrated plastic offset program, we are inspired by the strides that the Philippine government and the participating companies are taking together,” PCX Founder Nanette Medved-Po says. “Tackling plastic waste is an important issue, and we’re pleased that L’Oréal has gone above and beyond requirements to address the plastic pollution challenge in the Philippines with urgency.”
As part of its L’Oréal for the Future program, the company says it has evaluated all products using multicriteria lifecycle analysis to reduce impact on the environment since 2017. In 2022, 78 percent of polyethylene terephthalate (PET) used by the company worldwide was made from recycled plastic, and by 2030 L’Oréal aims to reduce the amount of packaging used in its products by 20 percent compared to 2019. L’Oréal says it was the first beauty company to roll out the Green Parcel Program in the Philippines, an initiative to reduce plastic use in the fulfilment process.
source:Carbon Pulse
