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Sino-German Industry Communication Club and CHINAPLAS will host a forum on going global strategies and exploring the European market in National Exhibition and Convention Center (NECC), Hongqiao, Shanghai, PR China. At that time, domestic and foreign experts and representatives of brand enterprises will be invited to analyze how Chinese enterprises can show their advantages in the highly mature European market during the boom of enterprises going overseas. How to seize the opportunities offered by the diversified and fragmented European market? The guest speakers will share the localization experience of Chinese enterprises and the methodology of compliance to enter the European market. Under the trend of anti-globalization, enterprises go overseas and explore the opportunities and challenges of the European market.
4.26
10:00 - 12:00
Meeting Room 204,
Northeast Footpath, Mezzanine Floor
Mandarin
4.26
10:00 - 12:00
Meeting Room 204, Northeast Footpath, Mezzanine Floor
Mandarin
| 10:00 - 10:10 | Opening Remarks | Dr. Gong Yimin, Executive Chairman, Sino-German Industry Communication Club |
| 10:10 - 10:45 | How to win European market! - Possibilities and challenges in foreign market access for Chinese Plastic Enterprises | Tobias Zorn, Founder of FABRIKtester / Lecturer of IMB Institute of Management Berlin |
| 10:50 - 11:25 | Focus on the Integrated Development of Europe, Share the Development Opportunities of Going Global | Cai Hengzhi, Senior Engineer, Expert of the International Committee for Rubber and Plastic Machinery Standardization (ISO/TC270) |
| 11:30 - 12:00 | Underlying Structure of Brand Enterprises Going Global | Wang Bing, Co-founder/Chief Enabler of Beijing Empowerment Culture Co., Ltd. |
* The above agenda is subject to change without prior notice, please refer to the onsite announcement.
Co-Organizer
