
Design x Innovation
- Design Forum
- DxI 2021 Flashback
Design eForum

What elements shaped a successful product and turn it into a quality brand? Under the theme of "Branding with Plastics" , Design eForum will reveal how plastics technologies upgrade and energize a brand.
Design masters of renowned brands from China, Japan and Taiwan region will share their valuable footsteps in product development which addressed the market concern on Sustainability, Cross-sector Innovation, CMF Trends, Trends & Lifestyle and Product Customization.
Join us to unleash your product creativity!
Product / industrial designers and engineers, R&D personnel from all plastics application industries
- Sustainable Design & Cross-sector Innovation
2022.5.30 15:00-17:00 - CMF Trends & Design for Product Commercialization
2022.6.8 15:00-17:00

Dean of School of Art and Design
Shanghai University of Engineering Science

Mr. Eisuke Tachikawa
NOSIGNER Representative,
JIDA President

Mr. Rex Kao
General Manager
Aurora Innovation Center

Mr. Daisuke Ishii
Head of Creative Center,
Sony Group Corporation

Dean of School of Art and Design
Shanghai University of Engineering Science

Mr. Jimmy Chang
Chairman,
Chinese Industrial Designers Association (CIDA)

Mr. Allan Ho
Deputy General Manager,
Artop Design Group Co., Ltd.

Mr. Alvin Chen Chung Sheng
Creative Director, ACDC Creative
Associate Professor, Tainan University of Technology
Information as of 6 May 2022.
DxI 2021 Flashback


Design Forum selected speeches:








Organizer

Supporting Associations



Ms. Cherry Lo / Ms. Stella Li
(852) 2516 3503 / (86) 21 33255648


- Mr. Eisuke Tachikawa, NOSIGNER Representative, JIDA President
In order to foster change-makers in various sectors of industry, academia, and government, he advocates "Evolution Thinking," which tells the essence of creativity from the natural phenomenon of biological evolution, and continues to work to spread creative education. He has gone beyond the realms of products, graphics, and architecture to create comprehensive strategies for countless next-generation energy, regional revitalization, and SDG related projects, and led them all to success.
Winner of more than 100 awards worldwide, including the Good Design Gold Award (Japan) and DFA Design for Asia Grand Award (Hong Kong), he has also served as a judge for the Good Design Award, DIA (Design Intelligence Award), DFAA (Design for Asia Award), and WAF (World Architecture Festival). His main projects include OLIVE, Tokyo Bousai, PANDAID, YAMAMOTOYAMA, Yokohama DeNA BayStars, YOXO (Yokohama, Japan), and the concept for the OSAKA, KANSAI EXPO 2025.
He is the writer of "Evolution Thinking" (Ama no Kaze, 2021) which won the YAMAMOTO SHICHIHEI Prize, Japan's leading academic award selected by biologists and economists, and "Design and Innovation - 50 ways to create the future" (Pie International, 2016).


- Mr. Rex Kao, General Manager, Aurora Innovation Center
Ph.D.: Graduate Institute of Creative Industries, College of Management, Shih Chien University Assistant Professor
He is currently the General Manager of Aurora Innovation Center and has over 20 years of experience in furniture market trend research, brand marketing planning, international design cooperation, product strategic planning and R&D. He has extensive experience in B2B branding, marketing, international design cooperation management, and currently specializes in service design, design & thinking, co-design research.


- Mr. Daisuke Ishii, Head of Creative Center, Sony Group Corporation


- Mr. Jimmy Chang, Chairman, Chinese Industrial Designers Association (CIDA)


- Mr. Allan Ho, Deputy General Manager, Artop Design Group Co., Ltd.
- Allan
- Artop Group Deputy General Manager
- TOP 100 Guangdong Design Young People
- Excellence Design Award of Zhuhai Design Week Greater Bay Area Design Power
- Ho graduated from Shandong University of Art and Design in 2013 and has been working in design for 9 years. The clients he has served include Haier, Hisense, Midea, Supor, Galanz, Huawei, Qualcomm, BOE, Haidilao, Fenix, Entive, Nedfon and other well-known domestic and foreign companies. Ho is deeply involved in service design, strategy research, product positioning, product planning, product design, mass production tracking, marketing promotion planning and other links, and has accumulated rich practical experience in design. At present, a number of products he designed have been launched in mass production, and won a number of domestic and foreign awards such as IF, Red Dot, and Good Design Awards, bringing good benefits to customers.


- Mr. Alvin Chen Chung Sheng, Creative Director, ACDC Creative; Associate Professor, Tainan University of Technology
- Prof. Alvin Chen committed as a design missionary who holds a master and bachelor degree from NCKU (Taiwan Region), Industrial Design Department. He often shows his personal perception of society through design practice, with optimistic and positive attitude, keen observation, and a rich sense of life motivation, presenting a diversity and variety of designs. Being a practice designer and a university design instructor, he played an active role in creative design industry, with few hundreds of products he had designed and awarded with lots of merits and accolades internationally, such as iF design award, Reddot award from Germany, A’Design Award from Italy, GMARK from Japan, GoldenPin design award from Taiwan region, etc. Some were among the permanent collection of design museum. He had instructed few hundreds award winning works and projects from students he taught. He also established his own design studio ACDC Creative which focusing in strategic design thinking, product design & planning and branding services, helping many SME companies to upgrade and transform.




